WestJet has announced a leadership update aimed at enhancing its business strategy and service quality. Effective June 1, 2025, Amanda Ierfino will serve as Vice-President, Sales & Cargo, continuing her pivotal role in developing WestJet’s sales strategy and fostering industry partnerships. Ierfino emphasizes the importance of collaboration and shared growth, stating that the Sales and Cargo teams are committed to supporting partners. With a shift from dedicated freighter operations to focusing on belly cargo services, this integration under her leadership is expected to strengthen WestJet’s B2B strategy and operational efficiency.