Shein has joined the U.S. Customs and Border Protection (CBP) Section 321 Data Pilot program, which aims to facilitate the entry of legitimate low-value e-commerce shipments while preventing the import of illegal goods. This move highlights Shein’s commitment to transparency amid scrutiny over its low-priced items circumventing import tariffs. By sharing detailed shipment data, Shein seeks to assist CBP in focusing on identifying misuse of the import process. The initiative is part of Shein’s broader efforts to enhance its image following various legal challenges and regulatory concerns.

Source: https://www.supplychaindive.com/news/Shein-us-cbp-data-pilot/736364/