Alaska Airlines has selected Wexco Cargo GSSA to spearhead its entry into the UK market.

Alaska Airlines has appointed Wexco Cargo GSSA as its general sales agent in the UK, facilitating its transition to a global long-haul operator. Starting May 2026, Wexco will manage cargo sales, marketing, and customer relations, coinciding with Alaska's launch of daily nonstop flights from London Heathrow to Seattle. This partnership follows Alaska's merger with Hawaiian Airlines, enabling international growth. Wexco will leverage advanced data tools for real-time capacity visibility and revenue optimization. Additionally, Alaska plans to expand its European routes in mid-2026, enhancing cargo connections between Europe and the U.S. West Coast.