Lunar New Year: Shippers prioritize essential SKUs instead of accumulating inventory.

Shippers are prioritizing the replenishment of critical SKUs rather than extensive inventory buildup ahead of the Lunar New Year, which begins on February 17. With factory closures expected in China, Taiwan, and Vietnam, experts advise focusing on item-level visibility and real demand. Despite lower volumes compared to last year, competition remains tight, and shippers must plan by specific suppliers and routes to navigate varying celebration schedules. To ensure smooth operations, shippers should utilize airfreight for urgent shipments, manage ocean freight carefully, and be prepared for potential delays and schedule changes.