Mattel utilizes a varied supply chain in response to the new tariffs imposed by China.

Mattel anticipates profit growth in 2025 by diversifying its supply chain, even with new U.S. tariffs on Chinese imports. The company plans to reduce China's contribution to less than 40% of global production, down from 50%, while the U.S. accounts for about half of its toy sales. By 2027, no country is expected to exceed 25% of production. Since 2018, Mattel has focused on creating a resilient supply chain, utilizing multiple countries for sourcing. The CEO emphasized that this strategy enhances flexibility and positions the company competitively in the market.