The fashion industry is grappling with fluctuating tariffs and consumer confidence, prompting brands to strategize for adaptability. During the American Apparel and Footwear Association’s recent summit, titled “Trust & Transformation,” discussions highlighted the need for smart sourcing amid changing trade policies under the new U.S. administration. Key insights included the importance of addressing tariff impacts and compliance with emerging environmental regulations, such as California’s extended producer responsibility program for textiles, which aims to enhance recycling and promote sustainability in the industry.
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